I'm a design generalist who uses sense-making, empathy, and design methods to drive quality, collaboration, and alignment. Seasoned in end-to-end product design, with a knack for participatory design. Comfortable in either side of the double diamond, in any blend of agile. I'm at my best facilitating ideation workshops and co-design sessions. Currently co-leading the design system and the authoring experience design at Contentful.
Product design as a comprehensive practiceMy ethos and working style on product design
I believe thoughtful product design addresses people, problem space, and context as a system. The key is to explore that system early on through the right kind of research.
Most of my time is spent asking questions and talking to stakeholders, bouncing sketches and diagrams, drawing gonads on post-its, and facilitating workshops.
At SumUp, Blippex, archify. Prior to that, I ran a design studio with friends from Universidade de Aveiro, where I graduated and took a research scholarship from. Right before, I wrote a Master’s thesis in visualization as a tool for decision-making at ITU Copenhagen and ran a course at CBS Copenhagen about strategic planning for online communication.
Five books that helped me become a better Product Designer
UX Planet – Published November 15, 2019
Ways to add perspective in design
UX Collective – Published April 14, 2019
Empathy as a tool for alignment
Contentful Design – Published February 17, 2019
Saving time with living design specs
Prototypr – Published December 20, 2016