Product designer who makes tasks easier for people, through empathy and thoughtful design

Photo of João Ramos

I’ve been designing and coding web sites and apps for the past seven years, for start-ups with self-service and enterprise products. It has been a blast! I’m now doing product design for the authoring experience at Contentful. I’m still learning every single day.

Product design as an holistic practice

My ethos and working style on product design

I believe thoughtful product design addresses people, problem, and context as a whole. The key is to explore them early on through the right kind of research.

Most of my time is spent asking questions and talking to customers, bouncing sketches and diagrams, drawing testicles on post-its, and running ideation exercises.


Contentful, Berlin

Product designer


Designer and developer at SumUp, Blippex, Archify. Co-founded a design studio back home in Portugal called Jungle Collective with 8 other designers. Conducted research at Universidade de Aveiro, where I also finished my studies. Published my Master’s thesis about visualization as a tool for decision-making at ITU and ran a practical course at CBS, both in beautiful, cozy Copenhagen.